THE LATEST FROM LET'S BE FRANK...SKINCARE
Tips on skincare and the world of menopause, as well as conversations we believe we need to be having around ageing.
The Antioxidant Advantage: Fighting Free Radicals Naturally
Let's be frank: your skin is under attack—every single day. Not in a dramatic, sci-fi kind of way — no aliens, no lasers — but in a quiet, invisible, cumulative...
What Are Ceramides and Why Your Skin Can't Live Without Them
Let's be frank: if your skincare routine doesn't include ceramides, you're basically building a house without bricks. You can paint the walls a beautiful color, hang the nicest curtains (looking...
Plant-Based Oils Compared: Jojoba vs. Argan vs. Rosehip
Plant-Based Oils Compared: Jojoba vs. Argan vs. Rosehip Let's be frank: the skincare aisle (or your Instagram feed) has convinced you that you need seventeen different oils in your routine,...
Essential Oils in Skincare: Benefits, Risks, and How We Use Them Safely
Let's be honest (it's kind of our whole thing): essential oils have a bit of an image problem in the skincare world right now. On one hand, you've got aromatherapy...
Niacinamide 101: The Multitasking Ingredient Your Skin Needs
Let's be honest — skincare can feel like a chemistry degree you never signed up for. Retinol, peptides, acids with names you can barely pronounce... It's a lot. But every...
The Power of Vitamin C: Choosing the Right Form for Your Skin
If skincare had a Hall of Fame, Vitamin C would be a first-ballot inductee. It's the ingredient dermatologists recommend, beauty editors obsess over, and skincare newbies are told to "just...
Why We Use Hyaluronic Acid in Our Formulas — and Why It Works
Let's talk about the ingredient everyone name-drops, but almost nobody actually understands: hyaluronic acid. It's on the label of practically every serum, moisturizer, and "hydrating" product on the market right...
Retinol vs. Bakuchiol: Which One Is Right for You?
If you've spent any time in the skincare aisle (or, let's be honest, deep in a skincare rabbit hole on your phone at 1 am), you've probably run into two...